Writer, Filmmaker, Communications Advisor

Transforming ideas into powerful stories.

Hello!

I’m Safia.

Ever since I was little, I've loved being surrounded by books and magazines. They transported me to different worlds and revealed the magic of stories. This passion for storytelling inspired me to empower others to share the narratives they feel called to tell. I started by writing for mission-driven leaders, which I've done for over a decade, and I've also helped companies tell their stories better.

But I haven’t stopped there! As the co-creator of CRY Creative Productions, I’ve ventured into filmmaking as a writer and producer, diving deeper into storytelling. Making films is another way for me to bring human-centred stories to life. My commitment is to creating projects that help audiences see their deepest thoughts and experiences reflected back to them onscreen.

I believe that stories can change the world. They open our minds and bring us together. I'm excited to keep sharing stories in every way I can, hoping they might inspire and connect more people.

Work with me.

Communications Advisor

I’m the co-founder of C3 Effect, communications and strategic consulting agency for executives in small to medium-sized organizations. When resources are limited and the pressure to deliver results is high, we’re here to support you.

We help you gain clarity, transform your ideas into actionable plans, elevate your influence, and drive impactful engagement within your teams.

Ghostwriter

Clients trust me to refine their message and elevate the impact of their work across various mediums. Whether it's writing books, articles, speeches, or scripts, I specialize in shaping ideas into narratives that resonate deeply with audiences.

My portfolio includes credits from notable platforms such as Forbes, Entrepreneur.com, British Vogue, Blavity, Essence Magazine, Global Citizen, Forbes Women’s Summit, and beyond.

As a filmmaker and co-founder of CRY Creative Productions, I am devoted to crafting stories that illuminate both the beauty and challenges of everyday life. Our latest release, Wallflower, now streaming on Fuse TV and Prime Video, embodies our commitment to storytelling with purpose.

Writer & Producer

  • “We had the pleasure of working with Safia to help us create a cohesive branding strategy for our multiple products and services. In addition to giving us a communication plan and helping us find our brand voice, she helped us with social media and PR strategies - all gaining a lot of traction for our business. What's best is she truly saw us. She understood our brand, our clients, and our vision.”

    Tameika Gentles & Whitney Gee, Founders of the Whole Experience and We Transform

  • “I have hired Safia on more than one occasion to take on freelance writing assignments and she delivers incredible results every time. Safia is talented, innovative and trustworthy.”

    Pauleanna Reid, Celebrity Ghostwriter & Senior Contributor at Forbes

  • “I met Safia as I was transitioning from a pro athlete and Olympian to a speaker and performance coach. Safia did an awesome job in helping me create content for my whole launch. She is a genius when it comes to creative writing and I am thankful to have her in my corner.”

    Alisha Tatham, Olympian, Speaker, Coach and Mentor

  • “Safia has one of the most creative minds I’ve come across and is an incredible storyteller.”

    Kern Carter, Author, Writing Professor and Filmmaker